![]() And if you’re interested in keywords, check out our post on how to use keywords in Squarespace. But it’s a complex issue, among other reasons because you still don’t want tons of no-indexed pages on your site.įor more on tags and categories, check out our article on how to use tags and categories for SEO. That means you can be sure you aren’t adding extra dynamic pages you don’t want to Google’s index. You should add categories and tags when you are actually using them to help organize your site, not just to denote content in some way.įortunately, Squarespace added the option to no-index tag and even category pages in the SEO tab of the main blog page. When you add a category or tag, you add a page to your website. And that page may compete with other pages on your site for Google’s attention. And not just because you are keyword stuffing.Īmong other reasons, it’s because when you add a tag or category in Squarespace, you’re actually adding what’s called a dynamic page to your website. It’s not going to help your SEO, and it may very well hurt. So here’s the tip: don’t go piling on tons of tags and categories to your site and your posts. Still, if you want a website with good SEO, you’ll want to make sure your header hierarchy is a priority, not an afterthought. If your site is ugly, you’re not doing anyone any good. Of course, you do want a good user experience, so don’t take this tip too far. Do your work on the aesthetics of the website around that. So here’s a tip: care about what search engines care about and figure out the header hierarchy for pages on your Squarespace website first. But that’s one good way to build a sensible header structure. It’s not crucial that there be one H1, a couple or more H2’s, and even more H3’s. Headings should exist in a hierarchy which ideally cascades down in a rational way. And those numbers actually mean something to search engines. Headings (also sometimes confusingly known as headers, because they exist between header tags) are numbered to indicate their relative importance. On the page level, headings are the crucial organizing element. That’s your site architecture.īut individual pages also need to be organized. And what he really likes to see is words that are natural (or at least seem natural) and well organized.Ī big part of that organization has to do with the pages on a website and their relationship to each other. Gorgeous fonts and great images don’t seem to move him very much. One of the best SEO tools for keyword research, backlink analysis, and other tasks. SEO ToolsĬheck your pages for errors in schema markup.Ĭheck for plagiarism of content on the internet.Ĭheck headers and lots of other useful info with this Chrome extension. This post faces the difficulty head-on with realism and an ethical approach that eschews mass outreach for genuine relationship building. Getting backlinks is one of the most difficult aspects of SEO. “Best Practices” for Link Building Don’t Work. How we doubled our landing page conversion with 5 changesĪn excellent overview by one Asian company of how they overhauled their website to increase conversions by improving user experience with better site architecture and other improvements. This post will be useful to anyone wanting to create new content as efficiently as possible by using templates and making creative use of content you’ve already created. Jimmy Daly at Animalz is one of the best content marketers out there. ![]() How to Use Templated Content and Cross-Cutting to Grow Your Blog Quickly This post from Ahrefs is full of fundamental SEO advice and tactics you’ll benefit from knowing about and practicing. The Ahrefs blog is also excellent and well worth reading. How to Improve SEO: 8 Tactics That Don’t Require New ContentĪhrefs is my favorite SEO tool. Squarespace’s original SEO help page covers a different hodgepodge of issues, with a good discussion of page headings. Increasing your site’s visibility to search engines Make sure to click through to explanatory articles on specific subjects.Īn SEO FAQ page from Squarespace with more articles you can click through to. Squarespace’s SEO checklist is a good place to begin, and you should certainly take seriously all the issues that are listed. It’s a good idea to review the following pages and see if a specific issue is mentioned, then click to the more detailed post. Squarespace’s SEO advice and resources are somewhat scattered among a number of posts. Some useful external resources on SEO for Squarespace and SEO in general.
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